The eighth edition of the Pakistan Super League (PSL) generated more than PKR 5 billion. The Pakistan Cricket Board (PCB) has a ‘5-95’ profit sharing formula with the franchises, which means the PCB and the six franchises will get 5% and 95% share respectively.
Revenue is earned from broadcasting, title sponsorship, gate money and other rights. Unaudited details of the central pool are published.
According to details available to the Cricket Pakistan representative, the total revenue from the event was Rs 5.62 billion. From this figure PCB’s share is Rs 582,534,480, while the total franchisee’s share is Rs 5,046,776,989.
Divided among the six franchises participating in the PSL, each team is entitled to a share of around Rs 841,129,498.
A major contributor to PSL’s revenue stream is television broadcasting contracts, which cover both domestic and international markets. Broadcast rights have proven to be a lucrative aspect of the tournament’s financial success.
TV broadcast rights from Pakistan earned Rs 2,175,393,394, while TV broadcast rights from other countries earned Rs 402,824,378.
Despite incurring production costs and franchise fees, most franchisees are expected to turn a profit this year. Franchisees can earn a significant amount through their sponsorship deals with other brands. However, Multan Sultans are going to face losses for another year as their franchise fee is high.
PCB earns crores of rupees from franchise fee from PSL. Franchisees are not satisfied with the account and have raised objections on certain issues including ticketing.
